These cats know metal. I mean … they REALLY know metal.
So when they asked us how to tell their story, it was clear … focus on their experience in using metal. With a solid brand foundation, Identification Plates was looking for a refresh that stayed true to it’s 55 year history. During a facilitated branding session, an employee suggested “Rethinking Metal” … and we knew that was the answer. Bottom line — the best ideas are usual inside your organization. We just help you find it.
Now we are in the process of taking “Rethinking Metal” to a new level through social media, trade show design and e-marketing campaign.
- Identification Plates